Search Engine Optimization( SEO ):-
SEO is the active practice of optimizing a web site by improving internal and external aspects in order to increase the traffic the site receives from search engines. Firms that practice SEO can vary; some have a highly specialized focus, while others take a more broad and general approach. Optimizing a web site for search engines can require looking at so many unique elements that many practitioners of SEO consider themselves to be in the broad field of website optimization
Search Engine Optimization is a set of methods aimed at improving the ranking of a website in search engine listings, and is an importent part in Search Engine.
Search Engine display different kinds of listing in the Search Engine Result Pages (SERP), including pay per click Advertisements, Paid inclustion listing, and organic search results. SEO is primarily concerned with advancing the goals of a website by improving the number and position of its organic search result for a wide variety of relevent keywords.
Search Engine Optimization may increase both the number and quality of visitors. Search Engine Optimization can be offered as a standalone service, or as a part of largermarketing efforts, and can be very effective when incorporated into the initial developmentand design of a site.
SEO is a subset of search engine marketing which can also include sponsored search listings.